The World (WLD) token, central to the Worldcoin project’s unique vision, has recently garnered significant attention in the cryptocurrency landscape, driven by a substantial influx of liquidity and its associated World Chain achieving unprecedented bridge deposit figures. This resurgence underscores renewed interest among investors and users, positioning WLD as a notable player amidst evolving discussions on digital identity and decentralized finance.
The catalyst for WLD’s recent sharp rally, which saw its price surge after an extended period of sideways trading, was a key announcement from Eightco Holdings’ treasury. The firm disclosed plans to inject $250 million into the token, a move that signaled a strong vote of confidence and immediately ignited market activity. This capital infusion propelled WLD’s open interest to its highest recorded levels, reaching $540 million. The project’s re-emergence also signals a shift in market sentiment, moving past previous skepticism primarily linked to its Orb-based data collection methods and its initial token distribution model, characterized by a relatively small free float against large team and investor allocations.
Market Dynamics and Listing Impact
Further amplifying WLD’s market presence and extending its winning streak was its strategic listing on Upbit, a leading cryptocurrency exchange in South Korea. This listing proved instrumental, propelling the token beyond the $2 mark and tapping into a highly active market where the Korean Won already facilitates over 29% of WLD’s trading volume. The addition of new trading pairs on Upbit is anticipated to further bolster demand from South Korean investors, mirroring the consistent volume contributions observed for other projects previously listed on the platform. Following these developments, WLD’s trading activity experienced an all-time daily peak, reaching an impressive $4.65 billion within a 24-hour period, with Binance emerging as a primary driver of this expansion.
World Chain’s Expanding Ecosystem
The renewed popularity of WLD, particularly its role as a treasury token and the resulting price rally, significantly boosted demand for bridging assets onto World Chain. Estimates from Token Terminal indicate that World Chain has now attracted over $1.1 billion in bridge deposits, a testament to its growing utility and investor trust. This acceleration in deposits, particularly notable in September, primarily consists of wrapped Ethereum (WETH) and wrapped Bitcoin (WBTC), channeled into the chain’s burgeoning DeFi sector. While still in its expansion phase, World Chain currently boasts approximately $95 million in value locked within its DeFi applications, with a native lending protocol like Morpho serving as a key liquidity hub.
World Chain has also demonstrated robust growth in its user base. Over the past year, the platform has seen its daily active users expand significantly, from approximately 15,000 to over 75,000. This surge in activity can be attributed not only to the heightened trading demand for WLD and its overall popularity but also to a rising number of accounts utilizing World Chain’s proof-of-humanity features. As global discourse around artificial intelligence continues to evolve, exemplified by figures like Sam Altman, the unique counter-role World Chain plays in verifying human identity in the digital realm gains increasing relevance and importance.
Michael combines data-driven research with real-time market insights to deliver concise crypto and bitcoin analysis. He’s passionate about uncovering on-chain trends and helping readers make informed decisions.