TON Strategy Company's $250M Share Buyback Boosts Value & Solidifies Toncoin (T…

TON Strategy Company, a firm now strategically aligned with the Toncoin (TON) ecosystem, has unveiled a significant $250 million share buyback program. This substantial financial maneuver underscores its commitment to enhancing shareholder value while solidifying its pivotal role as an institutional facilitator and holder of the TON cryptocurrency. The move signals a critical new phase for the company, integrating traditional corporate finance mechanisms with the rapidly evolving digital asset market.

Rebranded from Verb Technology Company Inc. to TON Strategy Company, effective September 2, 2025.
Nasdaq ticker symbol changed from VERB to TONX, signifying a complete reorientation.
Authorized a $250 million share buyback program to enhance shareholder value and optimize capital structure.
Committed $713 million to the Toncoin ecosystem, aiming to control over 5% of its total supply.
Positioned itself as a dedicated public treasury for Toncoin, offering market access to the Telegram-backed blockchain.
Successfully completed a $558 million private placement with over 110 institutional and crypto-focused investors.

Strategic Rebranding and Market Repositioning

This strategic pivot follows the company's rebranding from Verb Technology Company Inc. to TON Strategy Company, effective September 2, 2025. Concurrently, its Nasdaq ticker symbol changed from VERB to TONX. This transformation signifies a complete reorientation, positioning the company as a dedicated public treasury for Toncoin and reflecting a focused strategy on the high-growth potential of the Telegram-backed blockchain.

$250 Million Share Buyback Program

The approved share buyback program, authorizing up to $250 million, is designed to bolster shareholder value and enhance net asset value per share (NAV/share), particularly during periods of market volatility.

Disciplined Capital Allocation

Executive Chairman Manuel Stotz elaborated on this strategy, emphasizing a disciplined capital allocation approach. He noted that the buyback provides strategic flexibility: the company could issue new shares to acquire additional TON if its stock trades at a premium to NAV, or conversely, repurchase its own shares if they trade at a discount, thereby optimizing its capital structure and facilitating long-term asset accumulation.

Deepening Investment in the TON Ecosystem

TON Strategy Company has already made significant investments in the Toncoin ecosystem, having committed $713 million to the digital asset. The company's stated objective is to control over 5% of the total Toncoin supply, positioning itself as a crucial gateway for public investors seeking exposure to the TON ecosystem. Its core mission is to accumulate Toncoin and provide public market access to an ecosystem deeply integrated within Telegram, a platform that boasts over 1 billion monthly active users.

Leveraging Telegram's Global Reach

Stotz highlighted Telegram's unparalleled position as the preferred messaging platform for the global crypto community, with TON serving as its foundational currency. He further asserted that "permanent capital tools" are exceptionally well-suited for long-term investments in TON, citing its dual potential for both value appreciation and staking yields, offering a comprehensive investment thesis for the digital asset.

Successful Private Placement and Investor Confidence

Reinforcing its strategic transformation and ambitious objectives, TON Strategy Company successfully completed a $558 million private placement in August. This funding round attracted capital from over 110 institutional and crypto-focused investors, including prominent entities such as Kingsway Capital, Vy Capital, Blockchain.com, and Ribbit Capital. This signals robust market confidence in the company's new direction and its long-term vision.