A significant financial maneuver is underway in Europe as a prominent Paris-based firm, The Blockchain Group, embarks on a substantial capital raise. This strategic initiative aims to considerably expand its Bitcoin reserves, reflecting a growing trend among corporations to integrate digital assets into their treasury strategies.
Expanding Bitcoin Holdings
The Blockchain Group, which identifies itself as the first European company dedicated to Bitcoin, has set a target to raise approximately $340 million (equivalent to around €300 million). The primary objective of this substantial capital injection is to acquire more of the leading cryptocurrency. The firm currently boasts a significant holding of 1,471 BTC on its balance sheet, valued at approximately $158 million.
This development follows a recent announcement from The Blockchain Group detailing their capital increase program:
🟠 The Blockchain Group Launches a €300 Million “ATM-type” Capital Increases Program with TOBAM⚡️
Full Press Release (EN): https://t.co/DbXXbbOT8
Full Press Release (FR): https://t.co/XbaTfaOqfn
BTC Strategy (EN): https://t.co/EiVKw8s4zB pic.twitter.com/dZQCIckgK8
— The Blockchain Group (@_ALTBG) June 9, 2025
Understanding the “At-the-Market” (ATM) Funding Model
The financing will be executed through an “at-the-market” (ATM) offering structure, a mechanism widely adopted in the United States. This model permits the gradual sale of shares directly into the open market, typically initiated by a counterparty to the company. To maintain market stability, the volume of daily share tranches is capped at 21% of the firm’s average daily trading turnover.
Pricing under an ATM arrangement is determined by the greater of two values: the closing price from the preceding day or the volume-weighted average price (VWAP) for the current trading day. This methodical approach is designed to enable the company to accumulate capital and assets without creating undue downward pressure on market prices. Such a structure is particularly appealing to institutional investors due to its flexibility and market-friendly nature.
A Trend of Corporate Bitcoin Accumulation
The Blockchain Group’s recent move follows its substantial Bitcoin acquisition on June 3, 2025, when it purchased $68 million worth of the cryptocurrency, contributing to its current 1,471 BTC holdings. This continuous accumulation strategy aligns with a broader industry trend of increasing corporate and institutional interest in Bitcoin as a long-term strategic asset.
Parallel to The Blockchain Group’s efforts, other major players are also significantly expanding their Bitcoin reserves. For instance, MicroStrategy in the U.S. has revealed plans to raise nearly $980 million for further Bitcoin purchases. Similarly, Asian firm Metaplanet is preparing for a record-breaking investment of $5.4 billion into Bitcoin as part of its “210 Million Plan” program. These coordinated efforts by diverse global entities underscore a growing conviction in Bitcoin’s role as a robust treasury asset in the evolving financial landscape.
Chris brings over six years of hands-on experience in cryptocurrency, bitcoin, business, and finance journalism. He’s known for clear, accurate reporting and insightful analysis that helps readers stay informed in fast-moving markets. When he’s off the clock, Chris enjoys researching emerging blockchain projects and mentoring new writers.